According to the Boston Globe, the film Food, Inc. has a corporate sponsor for free screenings at the hipster theater in Cambridge: Chipotle, the fast-food burrito joint.
I always thought Chipotle was owned by McDonald's, & had a pretty negative impression because of that. But the piece on the film sponsorship talks up their environmental woohoos, like how their stores are green and they are trying to use naturally raised meats (whatever that means). So I scouted around online; apparently McDonald's had a fairly large investment stake in them but no more (yes, that's a link to Wikipedia). And their meat and dairy does seem much more sustainably sourced than other fast food, by a long way.
Is this a better-than-nothing? Or a making-it-worse? Really great, that their food sources are better than most, but does the super mass-produced and meat-centered eating still do more damage in the long run? Always hard to know when to support good incremental steps, and this is a good step. At least I'll go see the film for free.
Food: Foraging in Spring
-
So right now (as alluded to in my previous post), I’m focused on things of
a domestic nature in order to cope with the chaos raging outside my door.
Call i...
3 years ago
2 comments:
Good questions. I may have been the one who planted the Chipotle-McDonalds conspiracy in your mind. I've been blabbing to people about that for years. I guess I have to stop now.
My feeling is that Chipotle doesn't have to think twice about its food supply; it chooses to, as part of its identity or business model, and we should be glad for that. I hope other restaurants see that this minimal social responsibility doesn't ruin a business, and start to follow. But you're right that at the end of the day, they're still a corporate food distributor that drives everything around in trucks. I guess my real hope is that if Chipotle's small changes work well, eventually consumer demand might cause restaurants to compete in terms of their agricultural responsibility -- a sort of "race to the top," for a change.
A couple years ago Chipotle got together with Ten Thousand Villages in St Paul to donate a night's proceeds to the Land Stewardship Project. And they testified in favor of pro-sustainability legislation at the state level: http://bit.ly/12HSUp .
I've always been deeply ambivalent: http://bit.ly/4FtWn .
Post a Comment